10 Steps to Grow Your Music Business Strategy Right Now

Jun 20, 2017

By Cari Cole

Within every music artist is a path to prosperity, success and achievement. But will it be realized? One third of the equation is staying power, one third is having the foresight and decision making savvy to get there and one third is knowing where you and your music fit and carving a strategy for that (and ignoring ... Continue


3 Ways Artists Are Getting Their Songs On Spotify Playlists

May 16, 2017

by Cari Cole

So what’s the real deal with Spotify playlists? Is it luck? Payola? Connections? Right now, for a fleeting moment, it’s the latter. You are introduced to somebody at Spotify, who curates playlists, who falls in love with your music, puts you on one and BAM. You start blowing up.

I was recently listening to my Discover Weekly, which Spotify ... Continue


Creating a Compelling Brand That Matches You and Your Music

May 09, 2017 | 3 Comments

by Cari Cole

Your brand is your music at first glance. You want it to look like your music sounds. Music is not age specific but branding is. Fans could care less how old you are, but they do care how good your music is. And when your brand is the first thing they see, it needs to match YOU and ... Continue


Finding Where You Fit In the Music Industry & Carving Your Unique Path

May 02, 2017 | 1 Comment

by Cari Cole

Music is not a one-size-fits-all industry. It’s not only for pop radio. No, no, no. There’s all kinds of music. There’s Bluegrass, Zydeco, Cuban, Chant & Devotional music, Classical jazz, Piano music (I love Dustin O’Halloran), Big Band, Punk, Goth – I could go on and on and on and on. When it comes to music, it’s all ... Continue


The Metamorphosis of a Modern Musician, Part I

Mar 28, 2017 | 4 Comments

 

 

By Cari Cole

 

 

Metamorphosis. Also called transformation. A change in the form and often habits of an animal during normal development after the embryonic stage. Metamorphosis includes, in insects, the transformation of a maggot into an adult fly and a caterpillar into a butterfly and, in amphibians, the changing of a tadpole into a frog. In a human, the changing ... Continue


Want to Make Your Fans Obsessed With Your Music?

Jan 31, 2017 | 2 Comments

 

 

By Cari Cole

 

 

You’ve been trying to grow your following for a while now, and despite being on every platform known to man (Facebook. Instagram. Twitter. YouTube. Periscope. Snapchat—and the list goes on), you can’t seem to make any significant headway.

Not to mention, no one like a manager or serious booking agent has taken any interest either.

It must ... Continue


3 Secrets to Make Your Fans Obsessed with Your Music

Jan 09, 2017

 

by Cari Cole

As a musician today, you really are pure potential. There is nothing standing in your way. Not connections, not money, not time. And as an artist, you are THE most important thing that makes this industry tick. Without you, there IS no music.

So no matter what anyone tells you or how they treat you, YOU ... Continue